Posted by Blogging To The Bank on January 27, 2010 under Blogging To The Bank |
Blogging to the Bank is authored by the hyper-successful niche blogger Rob Benwell, and has been a top seller since its first release in 2006. It provides very clear and specific guidelines on the practice of blogging. But as time passes the antique systems get antiquated and new techniques are needful. This is where his modern, recent Blogging to the Bank 3.0 system comes into play.
Niche Marketing
The strategy Rob applies is about leveraging multiple blogs in multiple niches to make a lot of money. This is not about becoming a dominant player – an expert – in one niche subject area that you are passionate about, which is more the “Blog Mastermind school of blogging”.
Rob’s system for profitable blogging still relies on the same principles to make it work, which are:
Rob’s book breaks down these processes, however there’s something different about Rob’s system which is evident even in the style of writing he uses to teach in the book: it’s extremely to the point – it’s almost robot-like.
I just finished reading the book and there’s something about it that bugs me, but I can see it as a distinct advantage too – it’s all about the process.
Rob’s not telling his story in this book, he’s simply saying do this, then that, then this and then repeat it again with a new blog. Do this enough and you get rich. Simple as that.
Well, perhaps not as simple as that, but if you want something brief, with ONLY the actions necessary to take to make money by building your own empire of blogs, this is definitely the book for you. Just don’t expect miracles – you should never expect miracles with Internet business (you should know this by now…).
What I Like About Blogging To The Bank 3
Rob’s book is far from perfect, but let me start with what I like followed by where I think it could be improved.
- It’s efficient – there’s no waffling
- Rob covers a lot of different techniques, yet uses very few words to do so (the whole book is only 50+ pages)
- However he keeps things very simple by focusing only on Clickbank as the source for affiliate products and shows us what criteria he uses within Clickbank to decide which products to promote.
- By focusing in ClickBank and affiliate marketing, the niche selection process really is a process – there’s no “personal reflection” or anything of that nature – look for the numbers, find where the money is being made already, then set up a blog to sit in front of the buyers and take some of that money for yourself.
- Rob ends the book by talking about selling blogs – another tactic I’m a fan of, although really the book only touches on this subject as an afterthought.
To put it simply – Rob is implementing part of the Conversion Blogging process (email list building via blogging), but then focusing on niche replication rather than niche domination. There are problems with this strategy of course, so let’s take a look at what I don’t like about this book.
Here’s where I think Rob could improve his book:
- I want to hear more case study type feedback from Rob’s own experience. He lays out the system, but he doesn’t tell me enough about how he has personally put it together and implements it. A couple of case studies from his experience, or even just a few more stories thrown in now and then, would have been appreciated.
- Of course, Rob’s system is different to mine and if you know me by now, you know I prefer going deep in one niche and dominating. I think my system is stronger long term and frankly – it’s more fun because it runs off your passion. Not everyone is going to agree with me here though, and it’s important to note – Rob’s making a ton of money despite this, so there’s no right or wrong way to use blogs to make money, it’s up to you to find out what works for you.
There’s a few minor complaints I have with the book beyond what’s listed above – a few typos here and there, dated screen shots of the older version of WordPress, but nothing that’s going to impede you understanding the book. I can’t complain because I have typos and some dated content here and there within my work. I think everyone who has been teaching online for years is going to have this issue.
Taking a leaf from Rob’s book, let me lay this out for you in as few words as possible. Here’s a break down of how to make money as taught within
Blogging To The Bank 3.0.
That’s it in a nutshell. It’s not rocket science, but there’s work to do. Your job if you follow this path is to be diligent by forcing yourself to take action to complete every step above for every blog you create. Rob recommends outsourcing too, but not every task above, so there’s always going to be something to do.
Who Should Buy This Book
If to this point you have struggled to come up with a niche topic to write your blog about it, stop caring so much about your passions and your skills and just do what Rob does – find the money in lots of different niches and build lots of blogs to tap into them using a formulaic approach.
One important point to make here is that
Blogging To The Bank won’t, err…break the bank. We’re not talking about a $500 investment here, or even a $97 a month course – this is a one time purchase of under $50 (there’s also a discount on launch day for those who buy early), so if anything I’ve written in this review has intrigued you, you may as well buy the book, read it over a tea at a cafe and see how Rob’ makes millions with blogs.
There’s the obligatory 60 day money back guarantee with this one too because it’s sold through ClickBank – so you can order this and take a full two months to decide whether it’s worth keeping. In that time you could even run a test of Rob’s system so you really know whether it’s legit.

Now to help you in your purchasing decision I have decided to include a bonus when you purchase from this site. Just have a look at my Blogging to the Bank Bonus since I am confident it is the VERY BEST bonus offered on the web!
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Posted by Blogging To The Bank on April 5, 2010 under Blogging To The Bank |
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